For many retailers, custom boxes are perceived as a sub-optimal use of operating funds. To them, “custom packaging boxes” is just another way of saying “branded packaging”, and as consumers already know who is sending the box, then what is the point of custom packaging?

In fact, customization is a little more complicated than that. And as companies are focusing on Dimensional Weight shipping or DIMs, retailers are learning about the benefits of customization for their product.

To get started, customization does not just mean a box with your logo printed on it. It also refers to the size of your package and protective measures that are newly built for your product. Since DIM pricing is becoming standard for shipment rates, custom boxes can help you bring down your shipment cost in a longer run.

Often, the packaging needs to go through engineering, design, prototype, and testing process to make sure the custom box works perfectly. It generally takes a lot more time, effort, and cost to go with customization over standard packaging since the packaging goes through an intensive process.

We at TheCometicBoxes are known to provide a wide range of customization that could increase your sales while helping you build a better brand and better customer relations. Here are eight ways customization can help you upscale your sales chart.

1.  Increases Value

The packaging of any product can increase your brand awareness, value, and simply makes the customer experience better than standard packaging. In a day where people are looking for a unique and custom product, packaging plays a significant role in this as well. Generic and boring boxes that do not feel special and fun to the customer is likely to be a huge turnoff and leaves a lot to be desired.

If you want to strengthen your brand’s value through custom boxes, the right product and its equally good packaging can help you establish an emotional connection with your consumers. This personal connection will create a long term and repeating customer while building long term success for your business.

2.  Tailors to your industry

In general, the whole point of custom packaging is that it is tailored to your brand and the industry you are doing business in. Our custom boxes ensure that your product meets the industry standards, as well as the safety and health regulations it requires.

For instance, if you are selling makeup as a retailer, you can not just buy a generic box for every piece of make you are selling. Different types of cosmetics have different dimensions and packaging needs.

A compact will not fit in a lipstick box and vice versa. Make sure to customize beauty boxes in AU instead. That could precisely show what your product is.

custom boxes packaging

Apart from beauty products, other industries that benefit from custom packaging include food, beverages, health, and electronic industries.

3.  Increases Visibility

Packaging printed with your business logo and marketing slogans can deliver your message to the potential customer at every step fo the distribution and delivery process.

By creating beautiful and memorable packaging solutions for your product, you can generate added buzz and increase visibility for your company without increasing your advertising budget and several areas.

Still not convinced? Think about the branding success of the likes of Coca-Cola, McDonald’s, or Apple. Their logo makes them recognizable by virtually everyone in the world; products are always at the forefront of the buyer’s minds.

4.  Helps you Support a Cause

A lot of consumers are likely to purchase a product that is in a paper or cardboard packaging. As awareness is spreading among people, they re becoming more conscious about how they are contributing to the environment. As much as possible, they would prefer a product that has sustainable and biodegradable boxes.

Whether or not your brand is eco-conscious, this is something to take into consideration. Besides being eco-friendly, paper and cardboard boxes seem more premium and high-quality as compared to plastic packaging.

We provide all kinds of sustainable packaging. That includes kraft, cardboard, corrugated, and other types of earth-friendly materials.

5.  Sets You Apart

Custom printed boxes with customized brand design or attractive colors can lead your brand recognition and brand recall. Your potential buyers may see your bulk packaging while it is being transported from one place to another or at the retailer’s space. Printed boxes will help them recognize your brand easily.

We can print the surface of your packaging boxes with a simple and attractive design in different colors. Imagine seeing a plain packaging box in a store and another packaging with printed elements of a product brand? Of course, you will be attracted to the attractive one. Furthermore, you will be able to recognize that design or box if you ever see it again.

6.  Ease of Retailers

Retailers keep several products from different brands in their stores. They will be pleased to receive product packages which will make their life easier with relevant product information for stacking them on the shelf. If there is a product that is reaching an expiry date, the retailer will try to sell it sooner. And your number of returns will be reduced.

Likewise, if you have a product in small units, it will be easier for retailers to read the product information on the bo before opening it while sorting. Often, consumers notice the product boxes when they visit the retailers for another product or brand. If you are new in the market, custom boxes can help you.

7.  Reduces Shipping cost

Packaging explicitly designed to hold your product typically cost less and requires less packaging material to shield delicate or fragile products from damage en route to their destination.

While the reduction in postage or delivery cost may not amount to much on an individual basis, it can add up to signification saving over the course of an average fiscal year.

Moreover, we ship custom boxes in one dimension, that can help you get maximum boxes in a single unit.

8.  Increases Protection

Custom boxes can incorporate added protection for your products, including the right packaging material which can preserve freshness for foods and can create an odor-proof, waterproof check for items that could spill on their way to their destination. Such solutions can also maximize the shelf life of perishable products.

custom printed boxes

Moreover, custom boxes containers can reduce the risk of breakage for glass items, electronics, and other fragile products. With custom boxes designed to protect your product, your business can reduce overhead costs and enhance your public image in the eyes of the customers you serve.

Why Choose us?

TheCosmeticBoxes is widely known to provide premium quality custom boxes with all kinds of customization options. You can avail additional features to make your box look more engaging. These other features include embossing or debossing your brand’s name or logo.

Apart from that, a different coating can help your package last longer. The coating can also make your box look shinier with gloss coating. If not, you can also use a matte coating.

All these features can help you avail better customer experience, increase visibility, prolong protection, and reduce shipping costs. All together, custom boxes will increase your sale on a gigantic level.