Everyone wants to look their best these days. But, not everyone has the time to shop for different types of beauty products. Realising this need, cosmetic brands are moving towards subscription beauty boxes. Brands use these boxes to send beauty products like skincare products, makeup items, hair care products, and more. 

A subscription beauty box is the only point of contact between receivers and the brands. Therefore, these boxes should be customised for effective branding, outstanding presentation, and requisite product protection.

The popularity of your subscription cosmetic brand depends on how well you customise your cosmetic boxes. This article will share insights on the ideal customisation possibilities for creating unique cosmetic product boxes. 

Communicate Cosmetic Relevant Details Well

Be it a subscription box or a retail cosmetic box; beauty product buyers need to know essential product relevant details. Big cosmetic brands understand the importance of subtly sharing product detail in beautiful typographic elements.

Readability & Eye-catching Small Texts

Cosmetic product boxes allow you to make even a bland-looking piece of information appealing with high-quality imprints. This is doable with beautiful calligraphic font choices and font styles that are optimally bolded for readability. 

These boxes allow quality imprints and make different pieces of makeup information rhyme with packaging design well. The essential elements to place on the boxes are:

  • Brand’s name
  • Quantity
  • Desirable results
  • Company address

Add-On Choices for Increasing Functionality of Beauty Boxes

Cavities

Beauty product brands seek to present makeup products elegantly. Beauty boxes with cavity inserts are ideal for sending out multiple subscription products.

Cavities inside give a charming look to cosmetic product boxes. The die-cut pits make these boxes distinguishable in a crowd of other similar types of packaging. Cavities benefit by protecting fragile beauty products from damages in the delivery phase.

Cardboard Divider Inserts

Erect divider inserts are perfect for subscription-based beauty boxes. Mailer packaging with divider inserts is a fantastic way of sending beauty kits to customers. Divider inserts made from cardboard help keep beauty items in pristine form.

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Coatings for Outer Appeal & Superior Protection

Coatings uplift the visual appeal of products from outside and protect them from harm from the environment. The ideal coatings for beauty boxes are:

Aqueous

Aqueous lamination is very light reflective and is used a lot. It resists moisture well.

Matte

This coating appears dim and dull. This dullness brings the real appeal of matte coating. The light soaking dullness induces a luxurious feel. This coating keeps the packaging surface quite cool.

UV

UV coating gives a mod squad look with its sheen. Designs, patterns, and textual elements can be treated with spot-UV to highlight specific areas. Dust does not stick-on to UV coating – so the beauty boxes are easy to clean and don’t become stained.

Gloss

Gloss coating is meant to bring a full-fledged glimmer to the outer surface of beauty boxes. This coating is ideal for inducing glam and attractiveness in beauty packaging. Gloss coating is ideal for stirring an emotional response in customers. It resists both dust and moisture and keeps the packaging looking pristine.

Holographic

The holographic coating shines like a rainbow and has all seven colours. This coating catches attention as soon as a customer receives it and provides a novel experience. The holographic coating shares the same protective properties as aqueous.

Foiling Choices for a Premium-Grade Look

Different foil stamp choices can be used for your beauty boxes, like:

Metallic Foil Stamping

The metalised foil is comparable with an aluminium foil in visual looks. This foiling choice gives an enhanced metallic look to your cosmetic box.

Pearl Foil Stamping

This type of foil stamping is translucent and provides a pearlescent sheen to the packaging. Pearl foiling can be done in many colour shades.

Holographic Foil Stamping

As mentioned, beauty boxes give a rainbow colour effect with holographic foil stamping – in seven colours. It doubles the flair in cosmetic product boxes.

BONUS TIP

Apart from using subscription-style beauty boxes, you can go for cosmetic product boxes in display style. Below are the benefits of beauty boxes in PDQ display style.

Beauty Boxes as PDQ Displays

Also known as PDQ displays, cosmetic product boxes in display style are ideal for displaying makeup products in larger quantities. The benefits of these boxes for a beauty products brand are as follows:

  • Makeup items become prominent on countertops. And when placed on paying counters of cosmetic retail stores, they garner impulse purchases.
  • Lip balms become much more prominent and easily approachable.
  • These boxes take up much less counter space and render a neat look.
  • These boxes are instantly ready to install on cosmetic retail shelves because of pre-made perforations.

PDQ Displays with Advertising Header

Something as simple as a header on top of the packaging can do an excellent job for your makeup advertisement and sales. A detachable header on top provides ample space for branding and other graphical elements surrounding your cosmetic brand. 

These boxes are like a billboard that promotes 24/7. The header on top is detachable, so beauty boxes are conveniently shipped.

PDQ Display Beauty Boxes with Slanted Walls

These boxes make possible a well-organised and tidy look of displayed beauty products. The shelf life of these boxes is much longer. This extended shelf life comes from the high-strength cardboard used for creating them. Slanted walls render beauty products the requisite protection and them well on countertops.

Concluding the Above

You can enhance the appearance of your beauty boxes by following the tips and ideas mentioned above. But, to do this perfectly, you need a packaging supplier that understands your needs and can deliver on your expectations. Making high-quality and unique beauty boxes is an art that requires particular expertise, advanced tools, and techniques. 

The team of experts at The Cosmetic Boxes is at your disposal to provide free dedicated consultation. Whether you have your own packaging design idea for cosmetic product boxes or are looking to start from scratch, we can cater to all your packaging needs. Give us a call today on +61290988368, or email us at info@thecosmeticboxes.com.au.

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